Build The Right Products Faster For Your Customers
Building products isn't easy. Especially when users sign up but don't return, messaging doesn't land, and feedback is scattered.
What’s slowing growth right now
Unclear ICP
You’re building for too many “maybes,” so traction is inconsistent.
Unclear ICP
You’re building for too many “maybes,” so traction is inconsistent.
Unclear ICP
You’re building for too many “maybes,” so traction is inconsistent.
Messaging Isn't Landing
Customers don’t quickly understand what your product does for them.
Messaging Isn't Landing
Customers don’t quickly understand what your product does for them.
Messaging Isn't Landing
Customers don’t quickly understand what your product does for them.
Onboarding Process that Leaks Users
Customers sign up and then stall before they reach value.
Onboarding Process that Leaks Users
Customers sign up and then stall before they reach value.
Onboarding Process that Leaks Users
Customers sign up and then stall before they reach value.
Why CX UX Spark?
Define Your ICP
Define your best-fit customer(s), trigger moments, and what success looks like.
Define Your ICP
Define your best-fit customer(s), trigger moments, and what success looks like.
Define Your ICP
Define your best-fit customer(s), trigger moments, and what success looks like.
Clarify Your Messaging
Speak directly to your ICP on value that resonates.
Clarify Your Messaging
Speak directly to your ICP on value that resonates.
Clarify Your Messaging
Speak directly to your ICP on value that resonates.
Define A Successful Onboarding Experience
Design the path to the first “aha” moment—and remove friction that stalls users.
Define A Successful Onboarding Experience
Design the path to the first “aha” moment—and remove friction that stalls users.
Define A Successful Onboarding Experience
Design the path to the first “aha” moment—and remove friction that stalls users.
Who We Partner With
Early-Stage Founders
Clarify ICP and messaging so you build something customers will pay for without wasting time or money.
Early-Stage Founders
Clarify ICP and messaging so you build something customers will pay for without wasting time or money.
Early-Stage Founders
Clarify ICP and messaging so you build something customers will pay for without wasting time or money.
Product Leaders
Turn scattered feedback into shared understanding and insight-driven prioritization. Working on a project that feels like startup within a mid-size company or larger? Let's talk.
Product Leaders
Turn scattered feedback into shared understanding and insight-driven prioritization. Working on a project that feels like startup within a mid-size company or larger? Let's talk.
Product Leaders
Turn scattered feedback into shared understanding and insight-driven prioritization. Working on a project that feels like startup within a mid-size company or larger? Let's talk.
Industries We Know Well
B2B Software
Platforms and workflows where adoption and retention matter
B2B Software
Platforms and workflows where adoption and retention matter
B2B Software
Platforms and workflows where adoption and retention matter
Healthtech & Wellness
Clear, accessible experiences that earn trust
Healthtech & Wellness
Clear, accessible experiences that earn trust
Healthtech & Wellness
Clear, accessible experiences that earn trust
Media & Entertainment
Engagement, discovery, and retention drivers
Media & Entertainment
Engagement, discovery, and retention drivers
Media & Entertainment
Engagement, discovery, and retention drivers
How We Can Work Together
Startup Sprint
Best for: Solo founders or early teams validating ICP + early onboarding assumptions. Outcomes Clear ICP hypothesis + riskiest assumptions identified Onboarding/activation quick wins Confidence on what to build next Includes Kickoff + problem framing ICP clarity working session Onboarding audit (friction + activation map) Customer discovery action plan
Startup Sprint
Best for: Solo founders or early teams validating ICP + early onboarding assumptions. Outcomes Clear ICP hypothesis + riskiest assumptions identified Onboarding/activation quick wins Confidence on what to build next Includes Kickoff + problem framing ICP clarity working session Onboarding audit (friction + activation map) Customer discovery action plan
Startup Sprint
Best for: Solo founders or early teams validating ICP + early onboarding assumptions. Outcomes Clear ICP hypothesis + riskiest assumptions identified Onboarding/activation quick wins Confidence on what to build next Includes Kickoff + problem framing ICP clarity working session Onboarding audit (friction + activation map) Customer discovery action plan
Growth Sprint
Best for: Pre-seed to Series A teams improving adoption, retention, and positioning. Outcomes ICP audit (who converts best and why) Messaging refresh (value pillars + proof + page narrative) Activation plan (aha moment + onboarding improvements) Includes Kickoff + problem framing ICP audit + segmentation insights Messaging workshop (value prop, claims, proof) Onboarding + activation deep dive Customer discovery + test plan (as needed)
Growth Sprint
Best for: Pre-seed to Series A teams improving adoption, retention, and positioning. Outcomes ICP audit (who converts best and why) Messaging refresh (value pillars + proof + page narrative) Activation plan (aha moment + onboarding improvements) Includes Kickoff + problem framing ICP audit + segmentation insights Messaging workshop (value prop, claims, proof) Onboarding + activation deep dive Customer discovery + test plan (as needed)
Growth Sprint
Best for: Pre-seed to Series A teams improving adoption, retention, and positioning. Outcomes ICP audit (who converts best and why) Messaging refresh (value pillars + proof + page narrative) Activation plan (aha moment + onboarding improvements) Includes Kickoff + problem framing ICP audit + segmentation insights Messaging workshop (value prop, claims, proof) Onboarding + activation deep dive Customer discovery + test plan (as needed)
Your Questions, Answered
Your Questions, Answered
Frequently Asked Questions (FAQ)
How do we know if our messaging isn’t landing or whether we need to adjust our ICP?
What is an “activation moment,” and how do you define it?
How do you reduce onboarding drop-off?
Do you offer customer discovery services for startups?
How do we know if our messaging isn’t landing or whether we need to adjust our ICP?
What is an “activation moment,” and how do you define it?
How do you reduce onboarding drop-off?
Do you offer customer discovery services for startups?
How do we know if our messaging isn’t landing or whether we need to adjust our ICP?
What is an “activation moment,” and how do you define it?
How do you reduce onboarding drop-off?
Do you offer customer discovery services for startups?
What stage startups do you work with (pre-launch, Seed)?
Do you offer fractional CX or UX support?
What results should we expect?
How can I contact support?
What stage startups do you work with (pre-launch, Seed)?
Do you offer fractional CX or UX support?
What results should we expect?
How can I contact support?
What stage startups do you work with (pre-launch, Seed)?
Do you offer fractional CX or UX support?
What results should we expect?
How can I contact support?